As a style conscious dude in South East Asia, you should be quite familiar with one of the finest multi-label store from Singapore, named SURRENDER. Having known for its distinctive mix of brands that can be labeled as "fine menswear", Surrender is no doubt one of the most "must-go" place when people visit Singapore.
This January, Mr. Earn Chen teams up with 707 crew to open a temporary pop up store in Jakarta, Indonesia. Having situated on the ground floor of Plaza Senayan, the store had its opening party last week, on January 17th, and scheduled to stay open for 40 days or six weeks. With the opening of Surrender's temporary retail space, men in Jakarta with deep pockets will be extremely happy cause they are bringing lots of good stuff inside.
Brands you can cop at Surrender Jakarta : Maison Kitsune, Neighborhood, Cav Empt (C.E.), Thom Browne, Luker by Neighborhood, Common Projects, Island Slippers, Nanamica, Orlebar Brown, Brooklyn Tailors, Band of Outsiders, Want les essentiels de la vie, and W)Taps.
The opening of store like Surrender (even just for a real short time) might proven that Indonesia is actually heading towards the right direction in the retail business. Last year, we had Otoko bringing Gitman, Yuketen, Porter and stuffs, and Brooks Brothers opened its first door in Indonesia. This year, we are also be welcoming the likes of H&M, Uniqlo, and Paul Smith. And not to forget, Lotte Shopping Avenue and Galerie Lafayette will also be opened this year in Jakarta.
For more pictures and report of Surrender opening, head to Footurama.com
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