Friday, May 28, 2010

Denial Denim : Animal Series 2010


Denial Denim is a Jogjakarta-based denim company that founded in early 2010. For their 2010 release, Denial Denim has chosen environment and animals as their inspiration.


"Animal Series #1. Denial Denim, a denim brand that have concern the environment, the theme of animal as form appreciation for the life of animals. Use animal product wisely! Save endangered animals!"


One thing that lost me is why do they use Wood and Leather material for a product that says "save environment and animals".
here is what they said about that :
"we just confirm why we still use wood and leather. our concept just remind other to back to nature and appreciate our enviroment. Utilize material from nature wisely.Wisely is defined as use of natural resources with responsibility and an appropriate portion, then natural ecosystems and animal populations are also not disturbed. Do not engage in illegal logging or poaching! Utilize of nature with responsibility, because nature and human beings need each other and profitable.

So, we just use WOOD RESIDUAL and leather residual from furniture industry in Jepara.in jepara also do selective logging system and use leather from stockbreeding.

then, what we do not disturb enviroment because we do in right way. Hopefully this reason can give a new perception about the themes that we picked up. Utilize from chemical like plastic can destroy the enviroment ASAP, so we just get something can be recycle. so, utilize from nature wisely isnt a violation.we also keep life of rare plants and endangered animals .stop global warming with your WISE behavior"

My final opinion is their products are awesome and the packaging is dope.



For more information just log on to their facebook page, here

5 comments:

polypanicrooms said...

hi lads,thx for review.

we just confirm why we still use wood and leather. our concept just remind other to back to nature and appreciate our enviroment. Utilize material from nature wisely.Wisely is defined as use of natural resources with responsibility and an appropriate portion, then natural ecosystems and animal populations are also not disturbed. Do not engage in illegal logging or poaching! Utilize of nature with responsibility, because nature and human beings need each other and profitable.

So, we just use WOOD RESIDUAL and leather residual from furniture industry in Jepara.in jepara also do selective logging system and use leather from stockbreeding.

then, what we do not disturb enviroment because we do in right way. Hopefully this reason can give a new perception about the themes that we picked up. Utilize from chemical like plastic can destroy the enviroment ASAP, so we just get something can be recycle. so, utilize from nature wisely isnt a violation.we also keep life of rare plants and endangered animals .stop global warming with your WISE behavior


Denial Denim

Anonymous said...

what kind of fabrics do they use? do they use organics which they suppose to if they do appreciate the environment? when they don't then the concept is pretty much ruined. they should have known the chemical used in making process of a non organic fabric, and the toxic waste it produced.
no hard feelings. i still like the products though. cheers

Anonymous said...

i just want to add an article that related to my recent post.

Denim is made of cotton, which causes great damage to our environment both in terms of water consumption (7000 to 29.000 litres of water for each kilogram of ready garment) and in terms of poisonous substances and insecticides. Cotton fields stand for 25% of all insecticides worldwide! Air, water and other natural resources are critical to any kind of future, and therefore essential to the future of business. In denim production we see a lot of potential to make a difference for the environment.

http://www.nudiejeans.com/thisisnudie/organic

cheers

Anonymous said...

ok, nice argument. this's awesome feedback. from product can be into a discussion about enviromental or other else. I hope concept in a product can be a discussion, then be a movement to mankind in the world. it's bout enviromental ! i think can be nice start movement to make better place for us.

it's not only bout ordinary product, but can be a movement with all your point of view to make our earth be better place. OK guys! nice feedback.thanks :D

MORE-YEAH! said...

thx for the answer Denial Denim team.
i'll post it on the blogpost. thx!

best wishes and best luck for Denial Denim :D