There are many washing techniques for giving an aged or vintage prewashed look on your jeans. Stonewashed, acidwashed, sand or seawashed, sandpapered, bleached, etc.
On 2002-ish, some of jeans companies invented a new way to make a worned-out look on their jeans, using laser pointer.
And, in the year 2010, these lasering techniques is named (and trademarked) as Watt-Washed. The main goal of this techniques is to reduce the use of water and save up to 97.5%.
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