Thursday, February 17, 2011

Nike Basketball presents "The Black Mamba" movie

Click for bigger size. Cool poster you might say, right?

With the 2011 All-Star Weekend in LA, a movie called "The Black Mamba" will be premiered this Friday, 19th February, 1:00am EST - hence our Sat Feb 19th, 5pm.

The Black Mamba, staring NBA Star, Kobe Bryant with Kanye West, Bruce Willis and Danny Trejo, is a Nike Basketball production directed by Robert Rodriguez (You know him right? The man who brought you Machete, Sin City, Grindhouse, Planet Terror, etc). The film brings Kobe’s alter ego, the Black Mamba to life in a way that’s never been seen before. As the trailer shows, Black Mamba highlights Kobe’s everyday determination and “fight to the finish” spirit. The film also showcases Kobe as one of the best basketball players in the world, featuring him as a “protector" of basketball as he fights off those wishing to destroy and attack the game.



"Nike’s All-Star Pre-Heat event also unveiled several new colorways of the Nike Zoom Kobe VI including three commemorating neighborhoods in and around the site of the 2011 All-Star Game in Los Angeles. Representing and drawing inspiration from East LA, Orange County and Hollywood, these footwear styles pay homage to the unique sprit of these distinct Los Angeles neighborhoods. Each of the three Kobe VI colors leads a pack of iconic Nike silhouettes including two Hyperfuse and the Air Force 1.

The Nike Zoom Kobe VI is a performance basketball shoe inspired by the black mamba. The design draws cues from this fearsome snake and incorporates key performance elements in a low-profile shoe that weighs just 10.6 ounces in a men’s US size 9.

Also featured at the event was the Nike Sportswear K.O.B.E True Colors collection whose designs depict an iconic athlete’s road to success, as a collection of staple outerwear and apparel, delivering the very best blends of form, function and personality. With education as the graphic foundation, this is a lesson in Kobe’s life and inspirations delivered differently. This collection is inspired by the battle for knowledge of self, challenging the status quo and celebrating those who destroyed barriers to get to a new space."


For more information, just log on to Nike Indonesia
or Follow their Twitter on Twitter/NikeIndonesia

No comments: